Digital Marketing Webinar Series at – Syracuse, NY

Don’t miss this upcoming Event in Syracuse, NY. Happening on Tuesday, November 19, 2024 at Syracuse. Doors open at 12:00 PM.

Presented by Marcello Prattico, Astrochimps LLC

 
Unlock the potential of digital marketing with our comprehensive webinar series designed to equip you with the tools and strategies needed to grow your business online. Whether you’re looking to enhance your email marketing, boost website traffic, optimize social media sales, or understand digital data analysis, this series covers it all.

Webinar 1: Email Marketing

Date & Time: September 17th, 2024, 12:00 pm – 1:00 pm
Overview: Email marketing is a powerful tool that allows you to own your customer data, moving beyond the limitations of social media platforms. Learn how to effectively use email and newsletters to promote your business and services. We’ll guide you through getting started with tools like Mailchimp and Mailerlite, running successful email campaigns, and leveraging platforms like Beehiiv and Substack to grow your audience.
Key Takeaways:

The importance of newsletters and email lists
Managing customer lists and the benefits of email marketing
Integrating CRM tools like HubSpot for better customer relationship management
Strategies for lead generation and why it matters for your business

Webinar 2: Growing Traffic with Ad Spend and Organic Strategies

Date & Time: October 1st, 2024, 12:00 pm – 1:00 pm
Overview: Learn how to drive traffic to your website through both paid advertising and organic growth strategies. This webinar covers the basics of building a website, optimizing content, and understanding how Google Search Console can help you get noticed online. We’ll also discuss the ins and outs of ad spend across different platforms like Facebook and Google Ads, and how to create an effective sales funnel.
Key Takeaways:

Website building and content setup
Strategies for organic traffic growth
Getting started with ad spend: platform comparisons and best practices
Understanding and setting up a sales funnel                                                                                                                    

Webinar 3: Social Media Marketing and Selling

Date & Time: October 15th, 2024, 12:00 pm – 1:00 pm
Overview: Social media isn’t just for promotion; it’s also a powerful sales channel. Discover how to sell your physical or digital products directly through platforms like Facebook, Instagram, and TikTok. We’ll also explore how to navigate marketplaces like Shopify and Etsy, and the tools you can use to sell directly on your website.
Key Takeaways:

Selling products on social media: setup and strategies
Navigating marketplaces like Shopify and Etsy
Using tools like Lemsqueezy, Stripe, Gumroad, and SendOwl for direct sales on your website

Webinar 4: Digital Data Analysis

Date & Time: October 29th, 2024, 12:00 pm – 1:00 pm
Overview: Understanding and applying data is crucial for measuring success in digital marketing. This webinar will teach you how to use tools like Google Analytics, Mixpanel, and other analytics platforms to track your website traffic and user interactions. Learn how to analyze key metrics, understand customer behavior, and optimize your campaigns for better ROI.
Key Takeaways:

Measuring the success of your website and campaigns
Analyzing traffic and customer behavior
Key metrics for tracking ROI and campaign effectiveness
Tools for data analysis: Google Analytics, Mixpanel, and more

Tools and Resources:
Throughout the series, we’ll introduce you to a variety of tools to help you manage and optimize your digital marketing efforts, including:

Google Analytics
Facebook Campaign Analytics
Social Media Data Tools
Mixpanel
PostHog
Segment
Ahrefs and Semrush for SEO and competitive traffic analysis

Join us for this insightful series and take your digital marketing skills to the next level. Whether you’re a beginner or looking to refine your strategies, these webinars will provide you with the knowledge and tools to succeed in the digital landscape.

Purchase Digital Marketing Webinar Series Tickets Below:

Tickets/RSVP URL