DIRECTV Super Fan Festival: Your Ultimate Super Bowl Weekend Experience

Three days of music, celebrity appearances, and interactive activities leading up to the Big Game.

DIRECTV, known for hosting star-studded events during Super Bowl weekend, is bringing the ultimate pre-game celebration with the DIRECTV Super Fan Festival. This three-day music festival features top artists, celebrity appearances, and engaging activities in Glendale, Arizona, just across from the Super Bowl stadium.

Festival Highlights

The multi-stage festival includes headline performances by Zac Brown Band, Calvin Harris, Imagine Dragons, and Snoop Dogg on the DIRECTV Super Fan Stage. Supporting acts at the HGTV Lodge include Alesso, Thomas Rhett, Young the Giant, Ingrid Michaelson, American Authors, Jason Derulo, Sam Hunt, Magic!, The Cadillac Three, and Becky G.

Fans can purchase single-day tickets or three-day passes through StubHub, which include on-site parking. Saturday night transforms the venue for DIRECTV Super Saturday Night, the invitation-only, celebrity-packed crown jewel of Super Bowl parties.

  • Wednesday: Super Fan Stage: Zac Brown Band | HGTV Lodge: Thomas Rhett, Sam Hunt, The Cadillac Three
  • Thursday: Super Fan Stage: Calvin Harris | HGTV Lodge: Alesso, Jason Derülo, Magic!, Becky G
  • Friday: Super Fan Stage: Imagine Dragons & Snoop Dogg | HGTV Lodge: Young the Giant, Ingrid Michaelson, American Authors

Interactive Experiences & Attractions

The festival kicks off with a cake-cutting ceremony by Food Network’s Duff Goldman and features activities such as a mechanical bull, zip line, rock wall, bungee jump, carnival shooting range, Par 3 Closest to the Pin Contest, Football Skills Challenge, and the Bud Light Biergarten. Fans can also experience the “Cutthroat Kitchen Experience” and see HGTV stars Jonathan Scott, Drew Scott, Anthony Carrino, and John Colaneri emcee concerts at the HGTV Lodge.

Both The Dan Patrick Show and The Rich Eisen Show broadcast live daily from the festival, featuring athletes, celebrities, and Hall of Famers, while FOX Sports 1 covers the festival throughout the week.

Before the Big Game, the First Annual DIRECTV Super Fan Tailgate will be hosted by Chrissy Teigen and Tony Gonzalez. To view the full concert lineup, get tickets, and stay updated on festival news, visit the DIRECTV Super Fan Festival website.

Planning a full Super Bowl weekend? Don’t miss other top parties, concerts, and events in our 2026 Super Bowl Party Guide.

Join the conversation using #SuperFanFestival and be part of one of the most exciting events leading up to the Big Game.